Salesforce Data Cloud
salesforce.com
Best for Mid-size to large Salesforce-using organizationsPaid only
Salesforce Data Cloud is a customer data platform that unifies data from multiple sources, including Salesforce clouds and external systems, into a single customer profile in real time. It harmonizes and resolves identities across channels, enabling segmentation and activation of unified profiles for marketing, sales, and service use cases. The product integrates natively with other Salesforce products, allowing teams already using Salesforce CRM to extend data unification and analytics capabilities. It suits mid-size to large organizations seeking to consolidate customer data within an existing Salesforce environment.
- Real-time data unification
- Identity resolution
- Native Salesforce integration
Where Salesforce Data Cloud ranks on SaaS Criteria
Salesforce Data Cloud appears in 2 rankings on SaaS Criteria.
| Rank | Ranking | Link |
|---|---|---|
| 2/8 | Best Customer Data PlatformsCustomer Data Platforms | See entry → |
| 5/6 | Best Help Desk SoftwareHelp Desk | See entry → |
Alternatives to Salesforce Data Cloud
Products SaaS Criteria ranks in the same categories.
Salesforce Data Cloud FAQ
- What is Salesforce Data Cloud?
- Salesforce Data Cloud is a customer data platform that unifies data from multiple sources, including Salesforce clouds and external systems, into a single customer profile in real time. It harmonizes and resolves identities across channels, enabling segmentation and activation of unified profiles for marketing, sales, and service use cases. The product integrates natively with other Salesforce products, allowing teams already using Salesforce CRM to extend data unification and analytics capabilities. It suits mid-size to large organizations seeking to consolidate customer data within an existing Salesforce environment.
- Where does Salesforce Data Cloud rank on SaaS Criteria?
- Salesforce Data Cloud is ranked #2 of 8 in Customer Data Platforms, and also appears in Help Desk (#5).
- Who is Salesforce Data Cloud for?
- It is aimed at mid-size to large salesforce-using organizations. Listed capabilities: Real-time data unification, Identity resolution, Native Salesforce integration. Paid only.
- What are the alternatives to Salesforce Data Cloud?
- SaaS Criteria ranks Celebrus, Vivantio, TeamSupport, Zeotap, Deskpro in the same categories as Salesforce Data Cloud.
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